Yea Alabama was among the first major NIL collectives in the SEC, launching in 2021 to support Alabama athletes. The organization rebranded to High Tide Traditions in 2024 as part of a structural evolution.
| Type | NIL Collective |
|---|---|
| Primary School | University of Alabama · Southeastern Conference |
| Location | Tuscaloosa, AL · Alabama |
| Founded | 2021 |
| Structure | Nonprofit |
| Sports Covered | All Sports |
| Business Model | Donations, Membership |
| Membership | Available |
|---|---|
| Donations | Accepted |
